FREQUENTLY ASKED QUESTIONS
Answers to your questions
Here you will find answers to the questions we are asked most often, about working with us and about each service. Is your question not listed? Get in touch and we will respond within one working day.
Working with Banana
Where is Banana Online Marketing based?
Our office is at Schokkerweg 3 in The Hague. We work for businesses in the region, but also nationally and internationally. All our work can be done remotely, and we are also happy to visit you.
Who will I be in contact with?
You have one dedicated point of contact, even when several specialists from our network of regular freelancers work on your account.
How quickly do you respond to an enquiry?
Within one working day. Leave your details via the contact form or email [email protected].
How does working together work?
We start with an introduction and an analysis of your situation. You then receive a concrete proposal with a fixed price. Once approved, we build the campaigns, the website or the tracking, fine-tune weekly and report every month in plain language.
Are the advertising and analytics accounts in my name?
Yes. Your accounts always remain your property. If we stop working together, you keep full access.
Do I pay the advertising budget to you?
No. You pay the advertising budget directly to Google or Meta. We only charge for our work.
Do you guarantee results?
Nobody can guarantee rankings in Google or a specific revenue. What we do guarantee is a clear approach, weekly optimisation and monthly insight into what your marketing delivers.
Google Ads
How much does Google Ads management cost?
You pay the advertising budget directly to Google, plus our work. A one-off campaign setup costs €300 to €1,000, depending on the scope. After that you pay monthly for management and ad spend: for small businesses around €300 to €1,000, for larger businesses between €1,000 and €5,000.
What does Google Ads deliver?
On average our clients achieve a return of 1:3 to 1:10: every euro of ad budget brings in 3 to 10 euros in revenue. We measure everything, so you see exactly what a customer brings in.
Why Google Ads first and not SEO?
With Google Ads you see results within a few weeks for a small investment, and you learn which keywords bring in the most enquiries. We then use that knowledge for SEO.
What if competitors click on my ad?
In practice this rarely happens. Google filters invalid and duplicate clicks, and we can exclude IP addresses.
Google Shopping
What is Google Shopping?
Google Shopping shows your products with photo, price and shop name at the top of the search results. Ideal for online shops.
How much experience do you have with Google Shopping?
We have been working with Google Shopping for more than ten years, have connected over 50 online shops and are a Channable partner.
Why are my products being disapproved?
Usually because of missing or incorrect data in the product feed, or because of Google's policies. We resolve disapprovals and keep your Merchant Center clean.
Search engine optimisation
How long does it take for SEO to deliver results?
SEO is a long-term effort. The first improvements are often visible within a few months, depending on your website, industry and competition.
Can you guarantee a first place in Google?
No, because Google decides the order. We do guarantee a clear approach and monthly insight into your progress.
Will I also be found in AI search engines?
Clear content that answers questions, structured data and a strong online reputation increase the chance that your business is mentioned in AI answers, in Google and in tools like ChatGPT.
Website design
How much does it cost to have a website built?
That depends on the number of pages and features. After our introduction you receive a concrete proposal with a fixed price.
Can you redesign my existing website?
Yes. With a redesign, we make sure your existing visibility in Google is preserved.
Will my new website be easy to find in Google?
Yes. Every website gets a technically sound basis for SEO: fast, mobile-friendly and with a logical structure. We set up tracking correctly from the start.
Google Analytics
Why is good tracking so important?
Without reliable figures, you are steering on gut feeling. With good tracking you see which channels generate enquiries or sales.
My figures do not add up. Can you help?
Yes. We check what is being measured, track down duplicate or missing measurements and put everything right.
Can I use Google Analytics under the GDPR and cookie rules?
Yes, provided it is set up correctly. We configure tracking with Consent Mode, so your visitors' cookie choices are respected. For legal questions, we recommend a privacy specialist.
Social advertising
Should I advertise on Facebook or Instagram?
You can do both from one account, as both belong to Meta. We allocate the budget based on the results.
Do you also create the ads?
Yes. We create images, video and copy for the feed and stories, and test several variants.
Can I advertise locally, for example only in The Hague?
Yes. You can target precisely by region, down to a radius around your business.
Banana Online Marketing 2014-2026
SERVICES